Newspaper Revival?
Sunday morning seemed like a good time for this one. Here’s a link to Polish architect-turned-graphic-designer Jacek Utko’s talk for TED (Technology Entertainment Design). More about printing than printmaking, the Death of the Newspaper theme has been reoccurring around Printeresting for some time now. Enough so that this inspiring talk about bringing newspapers back from the brink of death seemed worth a post. In this case, the key to saving old media appears to be rethinking it. Whereas most newspapers are convulsing readers at an alarming rate, through the use of innovative design, Utko has been able to actually raise his newspapers’ following.
Due to some technical difficulties, I’ve removed the inserted video from this post. You can click HERE to view Jacek Utko’s TED talk, Can Design Save the Newspaper? It’s worth following the link.
BTW, if you’re not already familiar with TED, it’s a great and mind-blowing way to spend some time. They have a catalog of over 200 talks available for viewing on their site (here’s another really good one). Topics vary but the talks are almost always fascinating.
The annual conference now brings together the world’s most fascinating thinkers and doers, who are challenged to give the talk of their lives (in 18 minutes).